TAIPEI(February 10, 2006) ---With the tremendously successful launch of the Batman Limited Edition SD Memory Card last year, Silicon Power has now joined forces with Sanrio, the Japanese creator of Hello Kitty to co-produce cute and lovable Hello Kitty SD Memory Cards, to be released in the market in mid-Jan 2006.

The top design team of Sanrio has masterfully created an alluring product of function and fun for all. And this series is available in 128MB, 256MB, 512MB, 1GB capacities and are proudly available in 4 different designs with the choice of a blue or pink color theme. Silicon Power expects to sell out of the Hello Kitty SD Memory Card Series quickly. It’s the latest-craze collector’s item in Taiwan this month. Not only does it have popular fashion appeal, it induces the eye, functions as a multimedia photo album - capturing those special crazy moments at parties, and seizes the moments when you are with family and friends. And to chalk it all up, a shared digital diary for romantic couples could never be more timely for this year’s Valentines Day celebrations. The rich inclusions of this special memory card make capturing these moments with confidence easy.

To thank customers for their support, Silicon Power includes with each Hello Kitty SD Memory Card, a FREE exclusive Hello Kitty LCD Lens Cleaning Cloth and FREE Exclusive Hello Kitty desktop wallpaper.

Silicon Power Computer & Communications Inc. products are sold in over 90 countries. The full product line of Silicon Power Memory Cards and USB flash drives are backed up with a Lifetime Warranty and Global Service.

The Hello Kitty SD Memory Card Series will be available in 3C stores and at Consumer Electronic Markets throughout Taiwan. For more details please visit the official Silicon Power website at: http://www.silicon-power.com .

Silicon Power Hello Kitty SD Specifications:
Standardized compliance with the SDA Card Specification version 1.1.
High Performance Speed: 133X
Read Speed: 20MB/sec, Write Speed: 12MB/sec
Physical Dimensions：32mm x 24mm x 2.1mm
Durability: 100,000 insertions ( minimum )
Data Retention: up to 10 years
Supported Storage Types: Video, Photo, Data, and MP3 music files
Memory Capacities：128MB / 256MB / 512MB / 1GB

About Silicon Power Computer & Communications Inc.

Silicon Power Computer & Communications Inc. (SP) was founded by a group of well-experienced marketing and technical specialists who design, develop, manufacture, and market Flash Data storage products, and is the world’s leading manufacturer of brand name Flash Memory Cards, USB Flash Drives, Card Readers, MP3 Players, DRAM memory and other consumer electronic devices.


"Trustworthiness, Sharing & Caring"
Silicon Power (SP) is the first among its worldwide competitors to offer Lifetime Warranty Service both for its Flash Memory Card Series and for USB Flash Drive products. At the heart of Silicon Power, exists a strong atmosphere of “Sharing, Caring, and Trustworthiness.” These are our finest commitments at the core. Silicon Power, is the popular brand in over 90 countries, providing fast, international Lifetime Service and superior products. Trust in Silicon Power products for quality and lifetime coverage.


Contact:
Silicon Power Computer & Communications Inc.
James Park
Market Management Department
7F, No. 106, ZHOU-Z ST. NEIHU DIST,
114,Taipei,Taiwan, R.O.C.
Tel: 886-2-8797-8833 Ext. 202
Fax: 886-2-8751-6595
E-mail:james_park@silicon-power.com
Web: http://www.silicon-power.com